Marketing Executive (Individual Giving) - Temporary (up to 12 months)
RNLI
Date: 3 weeks ago
City: Poole
Contract type: Full time

About Us
Our purpose is simple: to save lives at sea. 24 hours a day, every day, RNLI lifesavers are ready to launch to the rescue.
To help us raise vital funds, we’re looking for a Marketing Executive who can deliver effective campaigns that drive new supporter growth. This is an exciting opportunity to join a fast-paced fundraising team at a national charity.
About The Role
We’re looking for an experienced Marketing Executive to join the acquisition stream of our Individual Giving Team working on paid media campaigns.
The role of Marketing Executive will see you coordinating and analysing the delivery of marketing activity for digital paid media and print campaigns, seeking to optimise all aspects of our media investment to drive supporter acquisition, and income.
The role is a brilliant opportunity for an experienced marketing professional with an enthusiastic approach to your work, looking for a challenge, where you can really make a difference. Experience in digital and analytics is essential along with a passion to drive data focused decisions and work as part of a dynamic and mission focused team.
Some of the benefits
You’ll be an experienced Marketing Executive able to support the development and delivery of impactful, successful campaigns.
To be considered for the role as our new Marketing Executive you will need:
Safeguarding
The RNLI is committed to safeguarding; protecting a person’s health, wellbeing, and human rights, enabling them to live free from harm, abuse, and neglect. We expect all employees and volunteers to share this commitment and have a zero-tolerance approach. The suitability of all prospective employees and volunteers will be assessed during the recruitment process in line with this commitment. This will include relevant criminal record checks being carried out dependent on the eligibility of the role. (England & Wales; DBS check, Scotland; Disclosure Scotland PVG, Northern Ireland; Access NI, Republic of Ireland; Garda Vetting; International, International Child Protection Certificate process).
Diversity at the RNLI
Our staff and volunteers have been saving lives at sea without prejudice for 200 years. We respect and value diversity of background, skills and perspectives within our teams, and consider it essential to help us deliver a world-class lifesaving service. We are an inclusive organisation and welcome applications from everyone. In addition to having the skills needed for the role, we also look for applicants who share our commitment to living our RNLI values (trustworthy, courageous, selfless, and dependable), and helping us work towards Our Vision: To save Every One.
Our purpose is simple: to save lives at sea. 24 hours a day, every day, RNLI lifesavers are ready to launch to the rescue.
To help us raise vital funds, we’re looking for a Marketing Executive who can deliver effective campaigns that drive new supporter growth. This is an exciting opportunity to join a fast-paced fundraising team at a national charity.
About The Role
We’re looking for an experienced Marketing Executive to join the acquisition stream of our Individual Giving Team working on paid media campaigns.
The role of Marketing Executive will see you coordinating and analysing the delivery of marketing activity for digital paid media and print campaigns, seeking to optimise all aspects of our media investment to drive supporter acquisition, and income.
The role is a brilliant opportunity for an experienced marketing professional with an enthusiastic approach to your work, looking for a challenge, where you can really make a difference. Experience in digital and analytics is essential along with a passion to drive data focused decisions and work as part of a dynamic and mission focused team.
Some of the benefits
- Salary: £29,079 - £34,210 (dependent on experience)
- Flexible working
- 26 days’ annual leave plus Bank Holidays
- Outstanding pension scheme (contributions of up to 16% of basic salary)
- Life assurance
- Health and dental cash plan
You’ll be an experienced Marketing Executive able to support the development and delivery of impactful, successful campaigns.
To be considered for the role as our new Marketing Executive you will need:
- Experience in delivery of marketing campaigns focused on growth and direct response.
- Proven experience of working across multiple projects to tight deadlines.
- Knowledge across a range of channels including paid social, paid search and display. Knowledge of print channels would be advantageous.
- Confidence in understanding campaign performance data and communicating results and optimisations to a wide variety of stakeholders.
- Be capable of building strong and collaborative working relationships with agencies and stakeholders.
- To have excellent communication skills (both spoken and written).
Safeguarding
The RNLI is committed to safeguarding; protecting a person’s health, wellbeing, and human rights, enabling them to live free from harm, abuse, and neglect. We expect all employees and volunteers to share this commitment and have a zero-tolerance approach. The suitability of all prospective employees and volunteers will be assessed during the recruitment process in line with this commitment. This will include relevant criminal record checks being carried out dependent on the eligibility of the role. (England & Wales; DBS check, Scotland; Disclosure Scotland PVG, Northern Ireland; Access NI, Republic of Ireland; Garda Vetting; International, International Child Protection Certificate process).
Diversity at the RNLI
Our staff and volunteers have been saving lives at sea without prejudice for 200 years. We respect and value diversity of background, skills and perspectives within our teams, and consider it essential to help us deliver a world-class lifesaving service. We are an inclusive organisation and welcome applications from everyone. In addition to having the skills needed for the role, we also look for applicants who share our commitment to living our RNLI values (trustworthy, courageous, selfless, and dependable), and helping us work towards Our Vision: To save Every One.
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