CRM / Email Marketing Executive - Contract.
Sally Europe
Are you ready to take your marketing expertise to the next level?
Join a dynamic team where innovation meets strategy, and creativity drives results. We are looking for a visionary Email Marketing Executive to assist us in leading the charge in crafting compelling digital communications that captivate audiences across multiple markets.
This is your opportunity to shape impactful campaigns and deliver results that truly make a difference. If you’re passionate about connecting with customers and driving success, keep reading!
Role Info:
Email Marketing Executive
Bracknell Hybrid Working - 3 Days at Home / 2 Days Bracknell HQ
Competitive Market Salary DOE Plus Benefits
Plus Benefits
Reporting to: Email Marketing Manager
Department: Marketing
Values: Customer at the Centre, Bias for Action, One Team with One Goal, Drive Innovation
Company: Leading UK Professional Hair and Beauty Products
Your Background / Skills: Digital Marketing, Digital Communications, Email Marketing, SMS Marketing, Campaign Planning, Marketing Management, CRM ,Customer Insights
You: Senior Marketing Executive looking for next opportunity or existing Manager level
About us:
// Stores in 7 markets: UK, ROI, France, Germany, Belgium, the Netherlands & Spain
// Over 400 stores in the UK & Central Europe
// Over 235 UK stores in the UK and Ireland
// 4000 stores worldwide
No.1 Destination for Salon Hair & Beauty:
Sally Beauty, Salon Services, or ‘Sally’s’ as we’re fondly known, has always been the place where people who are serious about hair and beauty come to shop.
As a trusted destination for the professional that’s open to everyone, thousands of customers rely on us to stock the biggest brands, the best products and the beauty must-haves that can bring the salon or to your home.
We are proud to be the world's largest distributor of professional hair and beauty products as a team and an unbeatable community. The group brings together three businesses across Europe covering every corner of the hair and beauty industry from supporting apprentices starting out, our trailblazing independent hair and beauty business owners, at-home DIY beauty fans, big salon groups, students, hotels, spas, and more. Serving both the trade and retail customer, we provide an unmatched service in beauty and no one can match us in scale, experience or expertise.
The Email Marketing Executive Opportunity:
We are seeking a passionate and skilled Email Marketing Executive to support and develop CRM Digital Communications (Email and SMS) across Sally Europe (UK, Ireland, France, Germany, Netherlands, Belgium, Spain).
You will assist in creating effective digital campaigns for Trade and Retail customers with the goal to drive footfall and online conversions using automation, personalisation, and an omnichannel approach.
What You'll Be Getting Stuck Into:
+ Shaping Show-Stopping Campaigns: Work your magic on email and SMS campaigns, teaming up with digital channel gurus and our amazing Campaign squad.
+ Cracking the Customer Code: Collaborate with the CRM team to fine-tune segmentation—because the right message deserves the perfect audience.
+ Analytics Super Sleuth: Dive deep into campaign performance, track ROI like a pro, and dream up fresh ideas to keep us ahead of the game.
+ Trend-Spotting Extraordinaire: Keep your finger on the pulse of the market, hunting for inspiration to make our campaigns sparkle.
+ Campaign Crafting Wizardry: Build beautiful emails for everything from day-to-day campaigns to automated programs and irresistible discount triggers.
+ Bringing Brands to Life: Own the branding, content, and flawless delivery of every email masterpiece.
+ Automation Aficionado: Support, build, and fine-tune automated programs across the UK and Central Europe, keeping them polished and powerful.
+ Post-Campaign Detective Work: Analyze, reflect, and refine—because every campaign can be even better than the last!
Ready to make your mark? Let’s get started!
About you:
+ Relevant degree / Marketing qualification
+ At least +3 years’ retail marketing experience
+ 1+ year relevant experience i.e. email, sms, digital, CRM
+ 1+ year experience in event driven/automated communication
+ Excellent planning and organisational skills in order to manage multiple projects and deadlines and remain un-phased under pressure
+ Able to analyse & interpret data and insights to deliver effective digital communication programmes
+ Able to work collaboratively across functions
+ Experienced in creating unique customer journeys and executing the related digital communications
+ Excellent presentation skills and the ability to share results to internal shareholders
+ Passionate for the hair & beauty Industry and curiosity for understanding the varying customer types in order to produce truly effective communications
Desirable:
+ Understanding of PECR/DPA/GDPR
+ Understanding of managing IP reputation
+ Experience in producing digital assets using Adobe CC products, or similar
Sounds like a good fit? Apply here for a fast-track path to our Leadership Team.
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